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Privacy Notice

 

Last updated: May 2026.

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1. Who we are
Startup Friends Ltd is the controller responsible for your personal data.

We are a commercial and legal consultancy providing advisory and consultation services to startup founders, creatives and small businesses.

We collect and process personal data when you:

  • visit our website;

  • contact us via our website or email;

  • book a consultation;

  • request information about our services; or

  • engage us to provide services.
     

This privacy notice explains how we collect and use your personal data. It should be read alongside our Cookies section below.

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2. The personal data we collect

We may collect, use, store and transfer the following types of personal data:

  • Identity Data – name, business name, role

  • Contact Data – email address, phone number

  • Financial Data – payment and billing details (where consultations or services are paid for)

  • Transaction Data – details of consultations or services booked

  • Technical Data – IP address, browser type, device information

  • Usage Data – information about how you use our website

  • Marketing and Communications Data – your communication preferences

 

3. How we collect your data

We collect data through:

  • forms you complete on our website (e.g. contact or booking forms);

  • direct communications with you (email or phone);

  • automated technologies such as cookies and analytics tools.
     

4. How we use your personal data

We use your personal data only where permitted by law and for the following purposes:

  • to respond to enquiries and provide requested information;

  • to manage and deliver consultations and services;

  • to administer payments and bookings;

  • to manage our relationship with you;

  • to improve our website, services and user experience;

  • to send marketing communications where you have consented or where otherwise permitted by law.

You may opt out of marketing communications at any time.

 

5. Cookies

Our website uses cookies and similar technologies to distinguish you from other users and to improve your experience.

 

Cookies may be used to:

  • ensure the website functions properly;

  • analyse website traffic and performance;

  • remember preferences.

 

Where required by law, we will ask for your consent before placing non-essential cookies on your device. You can manage or withdraw your cookie preferences at any time via our cookie banner or your browser settings.

 

6. How we share your personal data

We may share your personal data with trusted third parties where necessary, including:

  • website hosting and IT service providers;

  • booking and payment service providers;

  • analytics providers.

 

All third parties are required to process your personal data securely and in accordance with data protection laws.

 

7. Legal basis for processing

We process your personal data only where we have a lawful basis to do so. Depending on the circumstances, this will include:

  • Contract – where processing is necessary to provide consultations or services you have requested, including managing bookings and payments.

  • Legitimate interests – where processing is necessary for our legitimate business interests, such as responding to enquiries, improving our website and services, and managing client relationships, provided those interests are not overridden by your rights.

  • Consent – where you have given clear consent, for example to receive marketing communications or for the use of non essential cookies.

  • Legal obligation – where processing is necessary to comply with applicable legal or regulatory obligations.

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8. International transfers

Some of our service providers may be located outside the UK. Where personal data is transferred outside the UK, we ensure appropriate safeguards are in place in accordance with UK data protection law.

 

9. Data retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting or reporting requirements.

 

10. Your legal rights

Under UK data protection law, you have rights including the right to:

  • request access to your personal data;

  • request correction or deletion of your personal data;

  • object to or restrict processing;

  • withdraw consent at any time (where processing is based on consent);

  • lodge a complaint with the Information Commissioner’s Office (ICO):www.ico.org.uk

 

11. Contact details

If you have any questions about this privacy notice or how we handle your personal data, please contact us at hello@startupfriends.co 

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